A marketing strategy refers to a business’s overall game plan for reaching prospective consumers and turning them into customers of their products or services. A marketing strategy contains the company’s value proposition, key brand messaging, data on target customer demographics, and other high-level elements.
From menu to operations to financial performance, our experienced consultants have helped hundreds of restaurants quickly diagnose problems and design action plans for optimal success.
If you haven’t started video marketing yet, now is the time. With the effectiveness of traditional marketing dwindling and the popularity of video skyrocketing, video marketing has become a must-have for every business.
Content Creators produce entertaining or educational material and are responsible for the contribution of information to any media. They create both digital media and offline content that caters to the interests of a target audience.
As a leaser in customer service, marketing and digital creation, Mike is a much sought after speaker live or online. Please feel free to contact me to discuss your next event.
When web designers think of the process of designing a web, they tend to pay attention to technical matters like code, wireframes and content management. Designing a great website is not about how you integrate social media site or having a smooth graphic, but it is about creating a website that will align with a central strategy.
Online training is the art of knowledge transfer through the internet, from anywhere in the globe to targeted audiences who choose to learn a particular subject. Online training courses are of two kinds – free and paid versions. Professionals who excel in a particular field choose to teach and train students who are willing to take up online classes.
The term social media marketing (SMM) refers to the use of social media and social networks to market a company’s products and services. Social media marketing provides companies with a way to engage with existing customers and reach new ones while allowing them to promote their desired culture, mission, or tone.
e-Tailers need to remember that online store development is the latest trend in retail. Be it in the form of social selling or through mobile. … So, enterprises will have to be tech savvy, integrate store-web-mobile to create a shopping experience that helps customers shop ‘their’ way.
Graphic design is a craft where professionals create visual content to communicate messages. By applying visual hierarchy and page layout techniques, designers use typography and pictures to meet users’ specific needs and focus on the logic of displaying elements in interactive designs, to optimize the user experience.
I have known Mike Said for more than 10 years and I still continue to be amazed at his innovative and exceptionally high quality marketing videos that exemplify his novel approach to promoting a variety of products and services throughout South Africa.
Mike is very talented. He uses as‐good‐as‐I‐have‐ever‐seen visual imagery to great effect. And one of the best “personalisers” I have seen (no stock material… personalises everything to client specification).
Mike Said is the bomb. On the ball. In the know. He has dragged me and my staff kicking and screaming into the digital age. We can’t live without him.
Thanks for the entertainment and information the other evening. I would appreciate you forwarding your presentation to me. I would want to talk to you soon to refine a venture that I have in mind.
Just a note to say how much I enjoyed your presentation last week and would really appreciate you sending me a copy. I have also put you on my speaker file and would appreciate it if you could let me know the costs involved. Look forward to hearing from you.
Thank you for a wonderful inspiring talk yesterday evening. Kindly email me the PDF files to my mail address. I would appreciate it if you would include the authors of the books mentioned. I look forward to your next seminar.
We just returned from your seminar ‘Marketing with Brains and No Budget’ and we really enjoyed it. It inspired us to go back to our businesses with new enthusiasm and strength. Please would forward your presentation to me and my wife:
I have known Mike Said for over ten years and worked with him closely on a varied number of projects during that time. I enjoy working with him, he is intelligent, dedicated, experienced and knowledgeable. He is straightforward, inventive and a great problem solver. I would recommend Mike’s services without hesitation.
Mike was discerning enough to know when to give his much needed opinion; patient enough to accompany all the changes and expert in the final presentation . Thank you.
mike [at] mikesaidwhat.co.za
+27 81 398 2190
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